Rules and ethics
ASA influencer disclosure rules: what UK creators must label, with a ruling
What UK creators must label under CAP Code rules 2.1 and 2.3, how the ASA ruled on unlabelled TALA posts, and the CMA power to fine, with a label checklist.
Topic
cap code
Rules and ethics
UK ad disclosure: what the CAP Code and ASA require
Ad disclosure in the UK runs on the CAP Code and ASA labelling rules: here is the wording, placement and contract terms that keep influencer posts compliant.
Rules and ethics
Sponsorship agreement vs influencer contract: UK differences explained
Sponsorship agreements cover one paid campaign; influencer contracts cover repeat work. Compare UK terms, CAP Code duties and which document to use.